Bitcoin ad networks are great to advertise Bitcoin businesses that want to reach out to the Bitcoin community and for publishers to make money from their Bitcoin-based websites. Bitcoin and cryptocurrency is still a very niche area of technology and finance, and as such, if you want to run a business in this field, it might be hard to reach the targeted audience. Luckily, there are some good Bitcoin ad networks out there that can help you reach the Bitcoin and cryptocurrency communities. These are also good for publishers who run websites in the Bitcoin niche, and have a decent sized audience.
This is one of the oldest ad networks specifically in the Bitcoin space. The project started in Bitcointalk forums back in 2011, and is still going pretty strong. Anonymous Ads is also one of the only good Pay-Per-Impression (CPM) Bitcoin ad networks out there. This is very good for both companies and publishers. It allows fair amount of targeting based on niches, and the websites themselves are tagged manually after an editorial review, so you can be sure that your ad is delivered to websites in specific areas only, such as Bitcoin and News. The site also provides a lot of network statistics that you can use to estimate costs. For publishers, anonymous ads pays out automatically as long as your daily balance is above 0.1mBTC. Anonymous ads network is recommended for smaller startups and services that don’t have a ton of marketing budget, but still want to get enough brand recognition in the community.
CoinURL is one of the oldest pay-per-click (PPC) Bitcoin ad networks out there. Many advertisers prefer pay per click over pay per view, and if this describes you, CoinURL is a perfect place to advertise your business. This is recommended for smaller shops and ventures where you want to reach the community for a few cents per visit. Also, its look and feel is very similar to Google Adsense.
From a publisher perspective, CoinURL delivers highly targeted ads from the Bitcoin and cryptocurrency companies, and therefore gels nicer with the content theme than more mainstream ad networks like Google Adsense. In my experience, Adsense has a far higher pay per click, but the number of clicks are also lower. CoinURL can provide genuine value to the readers, since the businesses are targeted towards Bitcoin.
BitMedia is a relatively newer Bitcoin ad network, based on pay-per-click (PPC). It is quite similar to CoinURL, so perhaps it is best to try them out in parallel and see which ones provide the best conversions for you. They aren’t a fly-by-night ad network, and raised $100,000 for their product.
They seem to have different sources of ad inventory, and BitMedia is fairly selective in terms of allowing websites to join the network. They have a fairly decent ad-space inventory. Their advertisers too are mostly in the Bitcoin and cryptocurrency space, so the ads work better with Bitcoin and cryptocurrency related content. The ads look like regular banners, with a tiny ‘BM’ on the right hand top corner, similar to what Google Adsense does.
CoreMedia is a fast-growing Bitcoin-based ad network. You can choose from a wide variety of publishers in a catalog, and publishers can see all the advertisers on the network as well. Thus CoreMedia provides a very transparent experience to both sides. Advertisers can also see the minimum rates on publisher sites, and also choose different categories, like faucets, blogs, news, etc.